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Who reads it?

Main Edition	Universe		Reader's Digest
	Number	Comp%	Number	Comp%	Cov%
Sex	View data as a pie chart
Reader's Digest Comp%   Men Women
Men	14685217	48.73%	264570	39.83%	1.80%
Women	15450835	51.27%	399646	60.17%	2.59%
Age	View data as a pie chart
Reader's Digest Comp%   15-24 25-34 35-44 45-54 54+
15-24	5909627	19.61%	107120	16.13%	1.81%
25-34	6049518	20.07%	128075	19.28%	2.12%
35-44	4840370	16.06%	134182	20.20%	2.77%
45-54	5628010	18.68%	137903	20.76%	2.45%
54+	7708527	25.58%	156935	23.63%	2.04%
Education	View data as a pie chart
Reader's Digest Comp%   Primary Secondary College University
Primary	4595989	15.25%	50559	7.61%	1.10%
Secondary	8380819	27.81%	123441	18.58%	1.47%
College	9802365	32.53%	253265	38.13%	2.58%
University	7303482	24.24%	236952	35.67%	3.24%
no answer	53397	.18%	0	.00%	.00%
Occupation	View data as a pie chart
Reader's Digest Comp%   White collar Specialists/Freelance Engineers and Technicians Blue collar Private business owners Sales and services Qualified workers Unqualified workers Farmers Never worked
White collar	1047247	3.57%	46514	7.15%	4.44%
Specialists/Freelance	2237341	7.62%	88855	13.65%	3.97%
Engineers and Technicians	3692012	12.57%	116929	17.96%	3.17%
Blue collar	1614424	5.50%	48710	7.48%	3.02%
Private business owners	1761151	6.00%	40315	6.19%	2.29%
Sales and services	2809051	9.56%	62592	9.61%	2.23%
Qualified workers	6639592	22.61%	88725	13.63%	1.34%
Unqualified workers	2244897	7.64%	43072	6.62%	1.92%
Farmers	2226169	7.58%	22279	3.42%	1.00%
Never worked	5097883	17.36%	93001	14.29%	1.82%