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Europe Health 2008
Introduction
About the survey
Europeans & their health
Information sources
Purchasing influences
Illnesses & treatments
Branded vs. generic
Health & Reader's Digest
Media info
Contacts
Find out more on Reader’s Digest
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Cover with flap
Reply card
Calendars
Onserts or Unserts
Medical advertorials
Inserts in books
Shopping Pages/Buylines
Trusted Brands 2009
Introduction
About the survey
Winning brands 2009
Trust in our community
Use of the logo
Other sites
Media info
Contacts
Rates
Asia Pacific editions
European editions
North American editions
Latin American editions
Who reads it?
Asia Pacific editions
European editions
North American editions
Latin American editions
Other magazines
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Who reads it?
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Asia Chinese
Asia English
Australia
Belgium Flemish
Belgium French
Canada English
Canada French
Central America
Chile
Colombia
Czech Republic & Slovakia
Ecuador
Finland
France
Germany
Hungary
India
Korea
Mexico
Netherlands
New Zealand
Norway
Peru
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Edition name
Det Beste
Circulation
26000 (Source: )
Adult readership
351000 (Source: MMI Norsk Mediendeks)
Readers per copy
Data
Main Edition
Universe
Reader's Digest
Number
Comp%
Number
Comp%
Cov%
Sex
View data as a pie chart
Reader's Digest Comp%
Â
Male
Women
Male
1768000
49.10%
160000
45.71%
9.05%
Women
1833000
50.90%
190000
54.29%
10.37%
Age
View data as a pie chart
Reader's Digest Comp%
Â
15-24
25-34
35-44
45-54
55-64
65+
15-24
541000
14.76%
29000
7.21%
5.36%
25-34
678000
18.49%
42000
10.45%
6.19%
35-44
653000
17.81%
54000
13.43%
8.27%
45-54
679000
18.52%
71000
17.66%
10.46%
55-64
436000
11.89%
65000
16.17%
14.91%
65+
679000
18.52%
141000
35.07%
20.77%
Education
View data as a pie chart
Reader's Digest Comp%
Â
Primary School
Continuation
Schoolof Further Education
University Level
Is Studying Now
Primary School
339000
9.61%
49000
14.41%
14.45%
Continuation
595000
16.87%
80000
23.53%
13.45%
Schoolof Further Education
1064000
30.16%
97000
28.53%
9.12%
University Level
1074000
30.44%
84000
24.71%
7.82%
Is Studying Now
456000
12.93%
30000
8.82%
6.58%
Type of Work
View data as a pie chart
Reader's Digest Comp%
Â
Worker Unskilled
Worker Skilled
White Collar
White Collar Management
Self Employed
Unemployed
Worker Unskilled
443000
18.95%
33000
18.33%
7.45%
Worker Skilled
711000
30.41%
52000
28.89%
7.31%
White Collar
428000
18.31%
34000
18.89%
7.94%
White Collar Management
457000
19.55%
32000
17.78%
7.00%
Self Employed
231000
9.88%
23000
12.78%
9.96%
Unemployed
68000
2.91%
6000
3.33%
8.82%