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Who reads it?

Main Edition	Universe		Reader's Digest
	Number	Comp%	Number	Comp%	Cov%
Sex	View data as a pie chart
Reader's Digest Comp%   Male Women
Male	720182	55.10%	76980	53.62%	10.69%
Women	586818	44.90%	66594	46.38%	11.35%
Age	View data as a pie chart
Reader's Digest Comp%   25-29 30-39 40-49 50+
25-29	227222	17.39%	24981	17.40%	10.99%
30-39	437866	33.50%	47673	33.20%	10.89%
40-49	425889	32.59%	52133	36.31%	12.24%
50+	216023	16.53%	18788	13.09%	8.70%
Education	View data as a pie chart
Reader's Digest Comp%   Secondary College (not univ) University or above
Primary School or Below	10827	.85%	0	.00%	.00%
Secondary	338261	26.61%	30104	21.34%	8.90%
College (not univ)	55938	4.40%	5757	4.08%	10.29%
University or above	866053	68.14%	105238	74.58%	12.15%