Europe Health 2008


Welcome to the home page of Europe Health 2008 – the contents of this site will be of value to local and global marketers of health related brands and services.

This is the third year that Reader’s Digest has conducted their multi country survey Europe Health. The research covers a broad range of health related issues from the illnesses and ailments they suffer to the attitudes they have towards generic remedies, advertising and travelling abroad for health treatment.

RD magazine is regarded by readers as a leading source of information on health and health related matters. Reader’s Digest is also well known for the number of leading books like “Foods that Harm, Foods that Heal”, “Cut Your Cholesterol”, “30 Minutes a Day to a Healthy Heart”.

Conducted in 11 countries Europe Health is the only local language multi country study which focuses exclusively on consumers’ opinions, behaviour and attitudes towards their health. This site contains top line results from the 2008 survey, however there is significantly more information available. You can order your copy of A Picture of Health across Europe here or contact your local representative for more information.